The latest Natick, Mass., business news:
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Vumback Orthodontics opens… wide
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Smiles at Mile 10 of the Boston Marathon route
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Ceiling TVs
With the rise of numerous mixed-use (residential and retail) developments across Natick Center over the past year, people have seen some evidence of residents moving in, but have wondered about the first-floor retail spaces filling up.
The latest business to open its doors at one of the developments, Natick Corner at the intersection of Union Street and East Central St., is Vumback Orthodontics. Located at 69 E. Central St., Vumback will provide the previously opened Giving Tree Pediatrics some company at Natick Corner.
We spotted a Vumback Orthodontics table along the Boston Marathon course last month, so knew things were getting close. Indeed, the business has now opened and is accepting patients.
According to Dr. Matthew Vumback, there were signs he might be headed into this field as far back as when he was a teen with braces. “Actually, at every appointment, my mother would whisper in my ear ‘Matt, I can see you doing this.’ So I think it was partly subliminal messaging. But honestly, it’s so rewarding to work in a field that improves patients’ health and enhances how they feel about themselves.”
Vumback says that he and his fiancee, Rachael (who serves as office manager and patient experience specialist), fell in love with Natick a while back. He went to dental school at Boston University, and Natick always stood out to them when they drove around the greater Boston area.
“We are looking to plant our roots here for the decades to come,” Vumback says. “It is an exciting time to be here, especially with the current growth and rejuvenation throughout the town. On a personal note, as a devoted enthusiast of Italian cuisine, I’m fairly certain I’m single-handedly keeping Lola’s in business at this point!”
Vumback Orthodontics lays out its services well on its website. It highlights clear aligners and metal braces, and offers services for all ages.
Chief Happiness Officer ZekeDr. Vumback says technology and photography are huge parts of what excites him about orthodontics. Starting from scratch at the new Natick Corner space gave him the opportunity to embed both in the practice.
“Central to my office is a small photography studio where we can take great photos before, during and after treatment. It allows patients to see clearly where they started before treatment and compare to how they finished. Photos are also the best tool to learn, improve, and teach from,” he says. “In addition to that, we have a machine that takes a 3D x-ray which takes our treatment planning to the next level.”
While the growth of adults refreshing their smiles is well documented, Vumback says “if I had to highlight the most transformative shift in our field, it would be the integration of airway health into orthodontic treatment. We are moving toward a more holistic understanding of how the teeth and jaws influence the upper airway.” This can have big sleep benefits.
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Proposed Rte. 9 car wash hearing continued
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The team seeking to open a Prestige Car Wash on Rte. 9 west (in the former Mitchell Gold + Bob Williams furniture store space) returned for another round of Planning Board and resident questions on May 6 (see Natick Pegasus recording of the meeting, about 20 minutes in and lasting for more than two-and-a-half hours). Neighbors who attended a Planning Board hearing in February poured cold water on the plans at that time, and some were back to share additional concerns.
The applicant returned with answers to questions about circulation and noise at the site, and had a consultant go over a transportation impact assessment study (as is typical of every such study we’ve come across, the determination was that the project won’t result in any significant traffic delays, etc.).
The applicant’s attorney pressed the board for specifics on what it would like the applicant to submit for a continuance of the hearing set for June 3, and to provide outstanding comments from various departments, including the Department of Public Works and Health Department. The board’s Doug Landry, for one, said he still had questions about the design of the access to the site from Rte. 9.
The attorney also asked the board not to continue the hearing process if it has already made up its mind, and he was assured that the board had not.
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